TrustMark Press Releases

Aerial and Satellite Industry Link Up with TrustMark

Mar 5, 2015, 13:10 PM by Georgina Watkins

Members of the Confederation of Aerial Industries Ltd (CAI), the largest trade association for content delivery, are now able to assure their customers that their entertainment installations will be carried out by quality experts approved to Government-endorsed standards. 

The CAI has achieved scheme operator status for TrustMark, the only Government-endorsed scheme for all trades in and around the home, and it will enable Installers Members to apply for TrustMark status so that they can be found by homeowners using the TrustMark post code search facility. In 2014 more than 7.2 million search results were provided to homeowners who used TrustMark’s website and telephone helpline to find expert tradespeople.

All CAI Members who qualify with certificated safe working practice will be able to carry the TrustMark badge to give further protection and reassurance to their customers.   CAI research identified TrustMark as the right match for the association as together they can continue to raise Standards in their industry and exceed best practice.

Tim Jenks, Senior Executive of CAI, said: “The TrustMark endorsement for our members will radically raise the profile of an industry that is fundamental to nearly every household in the UK – the ability to distribute home entertainment around the home along with internet based services.  We firmly believe that TrustMark offers a point of differentiation in this competitive domestic market and provides homeowners with a platform to find reliable, safe and competent tradespeople.

“As with TrustMark, we aim to meet the highest standards in our industry and have put rigorous quality systems in place to ensure all our members have been inspected and will now work to Government-endorsed standards.  Partnering up with TrustMark is a huge endorsement for the way we manage installations and it is a mark that our Members can show the customer, proving that they have been properly assessed and inspected and will work to Government-endorsed standards.”

Simon Ayers, Chief Executive of TrustMark, said: ““The CAI put in a first-rate application which the Board was pleased to approve. It has demonstrated a willingness to embrace the high standards and responsibilities we expect of all scheme operators, and the opportunity to work and grow with TrustMark. Customers can feel confident in a TrustMark-registered installer coming to them via the CAI as they know they are working with the best in the business.”

The TrustMark scheme operator license was awarded to the CAI in February 2015 following a thorough assessment of all its processes for vetting and inspecting installers as well as its customer service policies, compliance audits, quality management and complaint handling procedures.  TrustMark now has 32 scheme operators with over 12,000 inspected and registered firms across the UK for all the key trades that work inside and outside the home. 

To stay up-to-date with developments at TrustMark, visit or to find out further information about the CAI, visit 


Issued on behalf of TrustMark - For further information or photography, please contact: Georgina Watkins, Tel: 07595 158460,