Marketing Manager

We are seeking an experienced and dynamic Marketing Manager to join our team.

As a Marketing Manager, you will play a pivotal role in driving our brand’s success through strategic planning, execution, and optimisation of marketing initiatives.

Your expertise in digital marketing, content marketing strategy, and event management will be crucial in achieving our business goals.

1. Digital Marketing:

 

• Plan and execute end-to-end digital marketing campaigns, including:

 

• SEO/SEM: Optimize our online presence for search engines.
• Email Marketing: Develop and manage email campaigns.
• Social Media: Maintain a consistent brand presence across all digital channels.
• Content Marketing: develop and deliver the content strategy to enhance TrustMark’s authoritative position on Quality Standards and Assurance in home improvements.

 

• Measure and report campaign performance, analyzing against key performance indicators (KPIs) and return on investment (ROI).
• Identify trends and insights to optimize spend and drive growth.

 

2. Content Creation:

 

• Collaborate with internal teams to create engaging content that resonates with our audience.
• Develop content for various channels, including website, blog, social media, and email.
• Ensure content aligns with brand messaging and drives customer engagement.
• Continuously brainstorm new and creative growth strategies.

 

3. Event Marketing:

 

• Coordinate and manage various aspects of key conferences, industry events, and promotional activities.
• Work closely with cross-functional teams and vendors to execute successful events.
• Provide project management and coordination to ensure event success.

 

4. Subject Matter Expertise:

 

• Stay informed about industry trends, best practices, and emerging technologies.
• Provide thought leadership within the organization regarding digital marketing strategies.
• An understanding of the processes in UK Government departments

• The role attracts a competitive salary (£55-65k) and a bonus scheme alongside a non-contributory company pension, life assurance, employee assistance programme (EAP), cycle to work scheme and a nine-day fortnight. During 2024, we are introducing a health & dental cash plan and a rewards hub.
• Opportunities for professional growth and development.
• A collaborative and inclusive work environment.
• The chance to make a significant impact in a fast-paced, innovative company that has an important role in raising the quality of home improvement and the delivery of energy efficiency and decarbonisation, in a practical way

If you live and breathe digital marketing, have a passion for creating compelling content, and thrive in event management, we encourage you to apply! Join our team and contribute to our growth and success. We recruit based on potential.

We'd still like to hear from you if you think you have relevant marketing experience but may not be an exact fit. Please send your CV and a covering letter to YourHR@trustmark.org.uk

End Date - Monday 22nd April